Learn the Basics of Internet and Search Engine Marketing
Seminar brought to you by
Asheville SCORE,
Taught by
Sarah Benoit of Sidhe Communications
Tuesday October 2, 2007
6:00 pm – 9:00 pm
A-B Tech Enka Campus,
The Small Business Center Room 2046
(Next scheduled Internet marketing seminar December 4, 2007)
Registration: $30.00
(Save $5 by pre-registering online at http://ashevillescore.org/internet.htm!)
* 5:30 p.m. Same Day Registration * 6:00 p.m. Seminar starts promptly
Is your web site generating great profits for your company?
It should be! The Internet can deliver more business for less expense than any other type of marketing vehicle. In 2007, the world of Internet marketing has become highly competitive. You must drive highly-targeted, qualified traffic to your site and then convert that traffic to closed business. In this seminar you will learn how to design and market your web site to attract your most probable customers, clients or patients. You will also learn tips for closing the sale with your online customers. Specific topics include:
* How to rank high on the search engines such as Google and Yahoo!
* Using pay-per-click advertising
* Generating affiliate income
* Cross promoting your business
* Building customer loyalty through email newsletters and blogs
The Seminar Teacher
Sarah Benoit is co-owner of Sidhe Communications, a marketing firm based in Asheville, North Carolina. Sidhe Communications specializes in Internet marketing, web site promotion, search engine optimization, market research, information architecture and writing. Sidhe Communications also provides individual, group and corporate trainings on a varied web site marketing topics. Ms. Benoit’s background in health care consulting, media and public relations, event production, fundraising and freelance writing have given her a unique creative flair and a well rounded perspective on marketing. Ms. Benoit has been a resident of Asheville for 8 years. She is a member of the Public Relations Association of WNC, the Mountain Bizworks, and the Beaucatcher Chapter of BNI (Business Networking International). For more information visit http://www.SidheCommunications.com.
Directions:
* Take I-40 to Exit 44 (coming from East or West)
* Turn right off the exit ramp.
* Go to 4th traffic light (do not count the light at the end of the exit ramp).
* Turn left on Sand Hill Road (this is a 4-way intersection with Asbury Road turning to the right)
* Go to second entrance on left (there is a sign identifying A-B Tech Enka Campus)
* The Small Business Center is on the left with the entrance at the far end of the building. Room 2046 on the second floor.
* There is ample parking
Inclement Weather Schedule:
When weather conditions are such that driving is hazardous, seminars will be cancelled and rescheduled. Asheville SCORE will follow A-B Tech’s decision to cancel classes.
For more information contact:
Sarah Benoit
(828) 251-4544 Office
sarahbenoit@charter.net
http://www.SidheCommunications.com
Asheville SCORE
151 Patton Avenue
Federal Building, Room 259
Asheville NC 28801-5007
tel: 828-271-4786
fax: 828-271-4786
http://www.ashevillescore.org
info@ashevillescore.org
