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Archive for January, 2007

Article Submission Services Help Web Sites Achieve High Search Engine Rankings

Friday, January 26th, 2007

Many clients want to know the best and most cost effective way to promote their web site. Writing articles and having them submitted to popular article marketing sites on the Internet is the most stable, long lasting way of marketing a web site.

Finding the Right Article Submission Service

Yet how does a writer or industry expert distinguish the best article submission service to use? After all, shouldn’t the list and the method of submission matter? The answer is yes, the list and the method of submission does matter, especially to web site content editors who manage large article marketing sites.

Methods of Article Submission
There are two methods of submitting articles: manual posting and automated article submission software. In my article, Article Submission Tips: Syndicate Writing on the World Wide Web, I advise the person submitting articles NOT to use automated submission software. Many web site editors and programmers are setting up guards against article submission software. Automated submissions are suspect, because they are dumping huge amounts of repetitive copy on their sites.

What Do Article Marketing Sites Want?
Article marketing sites are seeking original, copyrighted materials, not articles purchased from article factories with many different bylines attached.

Manual Article Submission Service
Do not use article submission software if you want to achieve high rankings on the web. Use a manual submission service. At Sidhe Communications, we submit manually and we cultivate our article submission list. We have older high ranking web sites on our list, and the newer RSS feed sites, as well as some international web sites, too. The articles developed by Sidhe Communications are visible in multiple places on the Internet, where their shelf life is long and the results produced from publication are ongoing.

Invest in Article Submission Services
An investment in article submission services outlives a Pay Per Click (PPC) campaign. If the articles are written in an educational manner and shed light on a specific topic of interest, articles can circulate for years on the Internet. Hurry! Take advantage of Sidhe Communications Article submission services introductory rate of $100 per article. Our list is high performance – let us prove it to you.

Article Submission Tips: Syndicate Writing on the World Wide Web

Wednesday, January 24th, 2007

Syndicating text on the internet, or posting it widely at article submission portals, can generate income for a business and be a great long term web site promotion strategy.

What is Article Submission?
Article submission services provide a wider venue for text-based materials (such as articles, press releases, or blogs) on the Internet. By launching the writer’s work into the proper digital venues, the author is assured of multiple publications on web sites and ezines nationally, and internationally. The author does not receive payment for articles upon publication. Payment comes in the form of a three to four sentence bio with a link to an email and a web site. These links have real value on the Internet and are viewed as payment. Readers who are intrigued with article content click through to the author’s web site or email to make further inquiries.

Benefits of Article Submission Services
The benefits of article submission services are great for search engine marketing (SEM). Articles setup permanent back links when published on prominent article publication and Real Simple Syndication (RSS) sites. It helps if the article submission list is cultivated. The list should contain the most popular sites editors are inclined to visit for content. The article submission service should have a list of longstanding, high-ranking web portal sites with lots of ‘Googlejuice.’ This means that to be any good, web portal sites must maintain high traffic rankings — in the hundreds of thousands of hits per month range. Google then associates the web site being promoted with the high-ranking sites where articles are published, and archived.

Article Submission Boosts Web Site Rankings
What happens when a timely article is published on say 20-30 web portal sites? This creates immediate back-links to the web site being promoted. Google and other Search Engine bots and spiders periodically crawl for links and include the number and quality of the links as criteria in search engine ranking.

Use Article Submission Software at Your Own Peril
Article submission software is available – from programmers who are attempting to ride the wave of popularity of article submission on the worldwide web. Remember, web article sites are owned and run by real individuals and companies. Many of these companies detest article submissions that arrive in an automated fashion. In fact, their programmers put in place controls to weed out automated article submissions. For example, once a user is registered to a web site with a username and pass code, he or she is sent an email to verify ownership of the account. The user must click the link on the email to activate the account. Articles are reviewed by an editorial staff in many cases, and accepted or declined from sites. Editors do not want to spend time wading through piles of articles generated by article factories. They want original submissions by real writers and they have distaste for and mistrust of article submission services.

How Do I Submit My Articles?

Anyone can benefit from submitting articles on the Internet. Perhaps there is a new product or service to be promoted, a book, movie or musical piece, or a personal viewpoint. Whatever it is, the Internet can provide a wider venue for it – provided the right article submission service is used to syndicate the information.

Don’t delay in bringing a message to the world. Utilize an effective article submission service, and these tips, to launch a business, idea, product or service on the worldwide web.

2007 is the year to GET REAL!

Friday, January 12th, 2007

A business and life coach I work with (Corrie Woods is amazing. Check out her web site at http://www.WindRiverCoaching.com and look for her new book The Women’s Field Guide to Exceptional Living this summer!) suggested I choose a theme for 2007. She indicated I should choose something that was general enough to apply to all aspects of my life, but specific enough to create a strong intention for the next cycle of my personal and professional goals. After a few days of processing and brainstroming I decided my 2007 theme was going to be GET REAL! I won’t go into the personal implications of this theme, but the professional ones have helped me to generate a refreshed and invigorated sales and marketing appraoch for the coming year. I am pumped, thrilled and bursting at the seams with ideas on how to manifest this intention into my career! I am even more excited to share this concept with my current and prospective web development and Internet marketing clients.

GET REAL: Achieve Active, Authentic, Honest Success

The marketing world sometimes feels like it is no different then visiting “spin alley”. The advertising, marketing and public relations industries can seem so fake at times-all talk no depth. In addition, when prospective clients meet with me for their one hour free consultation I often find professionals and business owners who are a few french fries short of a happy meal when it comes to what marketing, PR and communications entail. Marketing and Communications is not just the act of reaching out to your target market, it is the process through which you will grow your business. It is the plan you will make in order to achieve greater financial success. Getting real is important for everyone! Marketing professionals must keep in mind that every client is individual and unique. Every company has its own route, map and preferred scenery when moving forward. Clients need to remember that nothing happens over night…well some things seem to, but we can’t all be the owners of You Tube and own a company for 10 months and then make a billion dollars! Clients need to remind themselves that marketing consists of a variety of strategies. A marketing and communications expert, with experience and creative inspiration can help you discover the best way to reach your goals and your potential customers, while keeping in mind you have individual needs and most of all that yu want to have fun!

Telling the World Who You Are Can Be Fun!

Many of the clients I consult with are lost, confused, frustrated and eventually sick of dealing with complex decisions involving advertising, PR and marketing. I believe selling your products and services can be a fun experience. It is work, but work doesn’t have to be stressful or dreadful. As a business owner myself, I would sink into serious depression if I invested time, money and effort into my company but working to build it felt like a chore. If marketing your company is a thorn in your side how can you expect to send the right message to your potential customers? This is why hiring a marketing and communications professional to assist with decisions, research, long and short term strategies is essential. If that is not in your budget seek out training. Many small business organizations and marketing professionals like myself offer affordable or free training, workshops and advice. There is nothing I like better than empowering businesses and professionals to get excited about the possibilities and teaching them how to make the right decisions for the future. So, in 2007 I challenge you to GET REAL: with yourself, with your company partners, with your staff and with your clientele. Getting real can create the thing we are all searching for: REAL SUCCESS!

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